Our Thoughts
Welcome to Our Thoughts, where we explore the latest challenges and trends in the digital marketing and MarTech landscape. As technology continues to evolve, businesses face new hurdles and exciting opportunities. Our posts are designed to keep you informed and equipped with the strategies, tools, and insights needed to stay ahead of the curve. From cutting-edge innovations to practical solutions for common obstacles, we provide the knowledge to help you make smarter, data-driven decisions in an increasingly complex digital world.
Mastering Channel Selection: How to Choose the Right Digital Marketing Mix and Fund It Strategically
Todd Holloway
December 8, 2025
The Hidden Cost of Content: What It Really Takes to Build & Maintain a 7,500-Page Website
Todd Holloway
December 1, 2025
When Every Dollar Must Defend Itself: How Economic Pressure and Reduced Budgets Are Reshaping Digital Marketing Leadership
Todd Holloway
November 24, 2025
Navigating the Expanding Complexity of the Digital Marketing Technology Landscape
Todd Holloway
November 17, 2025
From Strategy to Execution: Integrating Digital Marketing into the Enterprise Framework
Todd Holloway
November 10, 2025
The Analytics Paradox: Why Digital Marketers Still Struggle with Measurement (and How to Fix It)
Todd Holloway
November 3, 2025