Our Thoughts
Welcome to Our Thoughts, where we explore the latest challenges and trends in the digital marketing and MarTech landscape. As technology continues to evolve, businesses face new hurdles and exciting opportunities. Our posts are designed to keep you informed and equipped with the strategies, tools, and insights needed to stay ahead of the curve. From cutting-edge innovations to practical solutions for common obstacles, we provide the knowledge to help you make smarter, data-driven decisions in an increasingly complex digital world.
Are Your Digital Marketing Metrics Meeting Organizational Expectations?
Todd Holloway
August 4, 2025
What’s the Real ROI of Our MarTech Stack and How Can We Improve It?
Todd Holloway
July 28, 2025
MarTech vs. AdTech: What’s the Difference and Why It Matters
Todd Holloway
July 21, 2025
The Rise of Tech-Driven Marketing Roles, and Why Hiring Them Is So Hard
Todd Holloway
July 14, 2025
The Biggest Pain Points Digital Marketers Face Today and How to Solve Them
Todd Holloway
July 7, 2025
Uniting Business Units Under One MarTech Strategy: Goals, Challenges, and the Path Forward
Todd Holloway
June 30, 2025